Meet the People Behind
Affordable Web Studio
Why We Exist
Affordable Web Studio was founded on a simple belief: marketing your business online should not be expensive. Too often, we've seen tradespeople, contractors and small business owners pay for expensive digital marketing services without getting the results they were promised - and we wanted to make a difference.
It's a fact: having website and a strong digital footprint are no longer optional if you want your trade or business to stay relevant and competitive. While it's true that nobody can control or predict how search engines and AI platforms rank businesses, it's also true that you can control how wisely you invest your time, effort and budget in creating and establishing your own online presence.
That's where we come in. We cut out the inflated agency markups and overhead, so your budget goes into work that actually moves your business forward. We're not interested in quick wins that fade. We aim to be cost-efficient and to build results that last. That's why you get a real strategy, built by real people around your business goals, not a one-size-fits-all template.
Meet the Core Team Dedicated to Help Your Business Grow
Diane Marie Ladrido
Founder & Lead SEO Website Strategist
Diane has personally witnessed the growth of the digital marketing industry. For more than 10 years, she has worked with agencies on their SEO (and now including AI) website strategies, and has seen what trades and small business owners often struggle with most in their online marketing: overpriced marketing agency retainers, hidden fees, and thousands paid upfront for generic templates that barely speak to local customers.
She founded Affordable Web Studio to change that, with clear, flat pricing, no hidden fees and no inflated agency markups. Diane knows that getting found online isn't about having the biggest budget - it's about having a trusted professional who understands your business and cares enough to build it properly.
A technical roadmap matters, but Diane believes the ultimate winning strategy comes down to knowing and caring about the client and/or the people you work with. That's why every strategy is built around you - the client - with 3 things in mind: measurable results, cost-effectiveness, and long-term growth (not some overnight success).
Her motto is simple: the best business or tradesperson in town should also be the easiest to find. That's why her and her team ensures that every website they build is designed to give you the best possible chance of being found on Google and on AI platforms like ChatGPT, Gemini and Claude. So when a potential customer asks who they can trust, your name is ready to be part of the answer.
Abdul Jabber Antao (Jabs)
Head Web Designer & Project Coordinator
Jabs leads the website design, user experience, and technical execution at Affordable Web Studio.
With over 11 years of experience in project coordination, website management, client support and customer relations management, he ensures every project is delivered with a balance of clean design, intuitive functionality, and business-focused strategy. His attention to detail helps transform ideas into websites that are easy to navigate, mobile-friendly, and built to convert visitors into customers.
Working alongside Diane, Jabs oversees the planning, development, and ongoing optimization of each website. From responsive layouts and UI/UX best practices to SEO-friendly structures and performance improvements, he focuses on creating websites that not only look professional but also support long-term business growth.
Driven by continuous learning and innovation, Jabs is always exploring better ways to improve user experience and website performance. His philosophy is simple: every small business deserves a website that reflects the quality of its work, builds trust with customers, and serves as a valuable tool for generating new opportunities.
Our Team - One Global Reach
Affordable Web Studio is a start-up, remote-first agency based in Cebu, Philippines.
Our support team consists of SEO content writers and web designers, experienced and dedicated to delivering strong digital foundations.
By operating remotely, we combine quality expertise with efficient overhead, serving small businesses, tradespeople, independent contractors and service professionals across the United States, Canada, Australia, the United Kingdom, New Zealand, and worldwide.
No matter where your business is located, you get direct communication, aligned time zone management, and professional web optimization designed to grow your local presence.
Let’s Work Together
Get in touch, and let's start working on your website today.
Prefer to Email?
Send us your message at: support@affordablewebstudio.com
Alternatively, if you prefer a call, we can schedule a Skype or Zoom call with at your convenient time - just send us a message to lock in the appointment.